How Big is the Home Fragrance Market ? :
IMARC Group’s latest report, titled “Home Fragrance Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a comprehensive analysis of the industry, which comprises insights on the home fragrance market price. The report also includes competitor and regional analysis, and contemporary advancements in the market .the global home fragrance market size reached US$ 7.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 9.9 Billion by 2028, exhibiting a growth rate (CAGR) of 5% during 2023-2028.
What is Home Fragrance and Uses ? :
Home fragrance includes pleasantly fragranced products that are generally used to mask unwanted odors. It is produced using a mixture of scented chemicals that is available in various types, such as jasmine, lavender, eucalyptus, and vanilla. It plays a significant role in stress relieving during workouts and mood-boosting, as it delivers aromatic air and provides a soothing ambiance while improving focus. It is easily available in a wide variety of colors, types, and scents through supermarkets and hypermarkets, convenience stores, and online stores. Some of the popular fragrances among consumers include fantasy, gourmand, floral and fruity, which are commonly present in the form of sprays, candles, and diffusers.
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Competitive Landscape with Key Players:
The competitive landscape of the industry has also been examined along with the profiles of the key players being
- 3M Company
- Bath & Body Works Inc
- Bougie et Senteur
- Faultless Brands
- Godrej aer
- NEST New York
- Newell Brands Inc
- Nordstrom Inc
- Reckitt Benckiser Group PLC
- Ripple Fragrances Private Limited
- S. C. Johnson & Son Inc
- Scentair Technologies LLC
Home Fragrance Market Growth and Future Demand Analysis:
The shifting lifestyle preferences majorly drives the global market. Along with this, the escalating preference for aromatherapy, which heavily relies on fragrance compounds and essential oils to treat numerous psychological and physical disorders, including pain, depression, insomnia, headaches, and digestive problems, is also significantly supporting the market. Apart from this, numerous players are offering personalized home fragrance products in order to strengthen their market position is significantly supporting the market. Also, they are launching unique products with printed designs and containers produced from bark, concrete, and metals, which is propelling the demand. Moreover, product innovations, such as smart air fresheners and steam tablets, are creating a positive market outlook.
Key Market Segmentation:
Breakup by Product Type:
- Diffusers
- Sprays
- Scented Candles
- Others
Breakup by Fragrances:
- Lemon
- Lavender
- Jasmine
- Rose
- Sandalwood
- Vanilla
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Online Stores
- Convenience Stores
- Others
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key Highlights of the Report:
- Market Performance (2017-2022)
- Market Outlook (2023-2028)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
Report Coverage:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2022 |
| Historical Period | 2017-2022 |
| Forecast Period | 2023-2028 |
| Units | US$ Billion |
| Segment Coverage | Product Type, Fragrances, Distribution Channel, Region |
| Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered | 3M Company, Bath & Body Works Inc., Bougie et Senteur, Faultless Brands, Godrej aer, NEST New York, Newell Brands Inc., Nordstrom Inc., Reckitt Benckiser Group PLC, Ripple Fragrances Private Limited, S. C. Johnson & Son Inc. and Scentair Technologies LLC. |
| Customization Scope | 10% Free Customization |
| Report Price and Purchase Option | Single User License: US$ 2499 Five User License: US$ 3499 Corporate License: US$ 4499 |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
About Us:
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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